Create a campaign targeting home + dog owners.
Position as an opportunity to transform and improve
a dog's limited view of the world.
Art Direction / Strategy / Copy
Dog Park & in-store installations
Photo Stand Ins to be set up at dog parks and pet stores for owners and their dogs as a demo or photo opportunity.
PetPeek window installations that owners and their dogs can try from inside or outside of groomers, kennels, adoption shelters, or pet stores.
out of home
Digital billboards in high traffic areas will reminded owners of their dog that is most likely home alone.